Fix the message first
Before any design we agreed what the site needed to say, in what order, and what a visitor should be able to do on each page.
Digital Agency / Website
A sharper site for an agency that sells design.
A full redesign of an agency website — clearer messaging, a simpler user journey and a faster, conversion-focused build.
- Client
- Kingsland Digital
- Industry
- Digital agency
- Scope
- Strategy, design and build
kingsland-digital
The brief
What the project had to solve.
An agency website is held to its own standard — a prospect reads it as a sample of the work. The existing site was dated, slow, and unclear about what the agency actually offered, which made the enquiry path harder than it needed to be.
Approach
How we worked through it.
Strategy + Web Design
Simplify the journey
We cut the page count, removed competing calls to action and made one route through the site obvious.
Hierarchy over decoration
The visual design leans on typography and spacing, so the work on display stays the loudest thing on the page.
Rebuild for speed
The front end was rebuilt with a performance budget agreed up front and measured before launch.
Delivered
What we handed over
- Messaging and content strategy
- Sitemap and page structure
- Full visual design system
- Conversion-focused front-end build
- SEO fundamentals and analytics setup
- Performance optimisation
Webcodder made a complicated brief feel simple. Clear communication, thoughtful design and a strong launch.
Let's build together
Have an idea worth building?
Let's turn it into something real.
Tell us what you're planning. We'll help with AI, design, development and marketing.