Identity and interface together
The brand was developed with the platform's screens in view, so the identity was tested where it would actually be used.
Consulting / Digital Platform
Brand and platform, built together.
A consulting brand and the digital platform behind it — identity, interface and build developed as one piece of work.
- Client
- Franchise Advisor
- Industry
- Consulting
- Scope
- Branding and platform development
franchise-advisor
The brief
What the project had to solve.
A consulting business lives on credibility, and this one needed both a brand that looked established and a platform that could carry structured opportunity listings. Running the identity and the build as separate projects would have meant designing twice, so they ran as one.
Approach
How we worked through it.
Brand + Development
Structure the listings
We modelled the opportunity data properly — categories, filters and detail pages — so the catalogue stays navigable as it grows.
Credibility throughout
Advisory content and proof sit alongside the listings rather than being quarantined on a separate page.
Room to grow
The build anticipates more listings and more content types without needing a rebuild.
Delivered
What we handed over
- Brand identity and visual language
- Platform information architecture
- Interface design across templates
- Listing and filtering functionality
- Full front-end and back-end build
- Launch support
Fast, creative and refreshingly honest. We saw better engagement within the first few weeks.
Let's build together
Have an idea worth building?
Let's turn it into something real.
Tell us what you're planning. We'll help with AI, design, development and marketing.